How much does GEO cost in 2026?
A GEO tracking tool costs from about $20 a month. Most agencies that publish prices charge $3,000 to $8,000 a month. Enterprise work goes much higher. What matters is what is included, and how long you must stay.
The short answer
These are prices that sellers publish on their own websites, collected by several 2026 price guides.
- Tracking tool: about $20 to $300 a month. It shows who AI names, but does no work for you
- One-time audit: about $500 to $5,000. A report, and you do the work
- Agency, small and mid-sized brands: about $1,500 to $5,000 a month
- Agency, most published plans: about $3,000 to $8,000 a month
- Enterprise: $10,000 a month and up
Where do these numbers come from?
Glowsearch checked tool and agency prices on 22 October 2026. John Lawson looked at every seller that publishes GEO prices in August 2026 and found a typical price of $3,000 a month. First Page Sage, an agency, reports a median of $6,850 a month for Q3 2026.
Be careful: almost every price survey is written by a company that sells GEO, including this one. There is no independent survey yet.
What about India and the Gulf?
There is no published price benchmark for India or the Gulf yet. Some Indian agencies publish SEO plans from about ₹25,000 a month and quote GEO after a check. Many agencies everywhere publish no price at all.
Our own prices are on our pricing page: Starter is AED 3,000 a month (about US$820) and Growth is AED 7,900 a month (about US$2,150). Both are fully done for you.
Why do prices differ so much?
Two agencies with the same monthly price can be very different deals. Check these five things.
- Done for you or advice only? A tool or report is cheap because you do the work
- How many questions and AI tools are checked, and how often?
- Are mentions on other sites included, or billed on top?
- Is there a setup fee or a 3, 6 or 12 month minimum?
- Which languages are included, and are they written by people?
How do I compare two quotes?
Add up the full cost for your first year: the monthly price times the minimum months, plus any setup or extra fees. Then compare what you get each month. The cheapest monthly price is not always the cheapest year.
Not sure if you need GEO at all? Start with a free audit. It shows where AI already names you and where it does not.